Expertise

People engage specialists because they are seeking the highest calibre of expertise and insight. It’s why we visit accountants, doctors and lawyers. The real question is: If you want the best help, why wouldn’t you consult with the relevant specialist?

Specialists typically don’t contribute to public forums or discussions outside their professional environment and are engaged directly by those wishing to access their expertise. This often happens after they’ve discovered the many time- and money-wasting rabbit holes one can fall into.

Get the best advice you can find from Mike, and please, stop quoting forum posts as authorities. Only the guys who actually work, live and breathe this stuff really know.

Jon S

Expectation & Entitlement

Our advisory service delivers factual information free from uninformed opinion, marketing and sales pressure. It brings many benefits to enquirers from around the world seeking our expertise. However, every question requires time and energy to address, and time and energy = money.

It’s unfortunately not possible to engage with the many requests for advice I receive without having a sensible pay-per-use framework in place. Most understand this simple business premise, but some mistakenly think they are ‘entitled’ to assistance and to my time for free, on top of all I already do.

Consults pay for themselves, usually many times over, but most importantly: 15 years of ethical business, tens of thousands helped, 5+ million views, and over 650,000 words of free content say one thing loud and clear: we don’t owe anyone anything!

Examples

G: ‘G’ sought technical assistance with his expensive Sansui amplifier after enjoying my free content. When I suggested he purchase some discussion time, G exploded: “F*** you, I’m not going to pay you.”

K: ‘K’ read my KD-600 turntable articles and sought improvement advice for his KD-600. When I suggested he purchase a consult, K threatened that he knew “Someone in the Australian Tax Office”. K tried to obtain my help some years later, hoping I’d forgotten. I haven’t.

M: ‘M’ purchased a 30-minute consultation, which yielded outstanding results and a game-changing amplifier purchase. His mistake was to angrily claim he’d “Paid for 60 minutes but only received 20” before checking his records. I sent proof of his 30-minute purchase and 50-minutes’ assistance, yet received no apology.

Exchange

With our pre-paid advisory service, fair-minded advice seekers pre-purchase consults tailored to their needs. This is a fair, sensible, flexible approach aligned with our core values of maximum quality and value, and minimum wastage.

Mike … you, of course, are a gem. We are so lucky to have someone as passionate, intelligent, ethical and hardworking in little ol’ Perth.

David H

Paying fairly for a service supports hard-working specialists and properly values a specialist’s time. It reduces time/energy/goodwill-draining interactions and fosters positive, mutually beneficial exchanges with good people. Expert advice pays for itself, of course, saving time and money and delivering the best possible results.